When people give you advice, they just talk to their past selves.
-Austin Kleon
¡Hola! ¿Cómo estás?
I’m Juan, a passionate creative from Uruguay's vibrant and diverse landscapes. My journey as a creative is deeply rooted in the rich cultural tapestry and spirited traditions of my homeland. From the rhythmic beats of cumbia and tango to the colorful festivals that light up our cities, every element of my work is infused with the soul of the South.
My journey as a strategist started in Miami after working on the creative side for a couple of years.
As a creative strategist, I aim to blend creativity with strategic thinking to develop and execute innovative marketing and branding campaigns. My day-to-day includes analyzing market trends, consumer behavior, and competitive landscapes to craft compelling messages and visual content that resonate with target audiences, always having my Hispanic roots as a mindset that guides my thinking process.  
- Case Studies -
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