These two examples of Video Ads tell a different story for the same client. The first one is a homemade video inviting users to know the restaurant and book a table (call to action: book now). The second video is a professionally produced video we used to create awareness and reach some demographics. 
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This Ad means generating traffic to the website. We shot photos and created a stop motion video to get the user's attention quickly.

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We pretend to get followers with this video by inviting them to click on the Visit Profile button. An effective way to increase the follower's database.

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These two Video Ads have the same purpose: to call the attention of the users in a more organic way. Just plain video in the first case, and a discreet text line in the other.
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Leads Generation ads: we target a specific audience, so when they click on the ad (or in the "get quote" button), they are redirected to a form to fill up with contact information.

A simple boosted post to reach our target audience to create engagement and awareness.

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